Branding and social media management for a national event
As in previous years, this year we were awarded the contract to design the complete online and offline presence of the event, from website development to communication strategy and implementation.
As in previous years, this year our team won the contract to design the entire visual identity for the country's largest Christian camp, the Summer School of Praise and Worship. Our tasks included the graphic design and production of offline materials such as songbooks, wristbands, stickers, maps, timetables and programme booklets. We also created the online communication and social media content. With over a thousand participants, the summer event, featuring both foreign and Hungarian speakers, will take place for the 22nd time this year. was held for the first time.
This year's event was a succession of programmes from each school, and we had to visually represent them in our communication. The brand image embraced a vibrant, youthful and energetic aesthetic with a subtle 70s vibe. Different colour codes have been assigned to each school to make it easier to distinguish between programmes and events.
In addition to producing creative content for social media, we also designed the cover art for this year's Dics-Suli album, and were responsible for the animation of the lyric videos and thumbnails for YouTube content.
