Brand strategy
Marketing strategy
Brand identity
Web design and development
Presentation
Smartner is a new initiative in the outsourcing marketing field, which aims to increase marketing and sales effectiveness in a cost-effective way. We were tasked with designing the brand identity and website to reflect the youthful, innovative approach of the brand.
The logo is made up of clean geometric elements with a dynamic upward curve to represent the effectiveness of the services provided by Smartner. The graphic elements of the identity are designed from the logo elements, ensuring a recognisable look.
The website was designed with a user-friendly interface and design to effectively communicate Smartner’s services and values to its target audience.